Direct to consumer (D2C) distribution

Selling products directly to consumers without involving the retailer or third-party wholesaler is a new distribution model evolving. It now has new problems. The expectation of a most direct relationship with consumers is an opportunity to promote brand awareness.
Dynamic pricing improves margins in a post-pandemic era

“Unprecedented” is how we can define pricing in the pandemic times. The old rules don’t apply, and old methods don’t help in saving the disappearing margins. With spot markets becoming the solution to manage shippers changing needs for capacity, an unruly price calculator is critical for logistics service providers.